IPW 2025: Sales Material Distribution

New York City/State Co-op Sales Material Distribution

DATES:

Saturday, June 14 - Wednesday, June 18, 2025

LOCATION:

Chicago, IL

VENUE:

McCormick Place Convention Center

COST TO REGISTER:

TBD

If you are interested in attending IPW in person and participating in our co-op booth, learn more here:

IPW is the U.S. Travel Association’s premier international marketplace connecting suppliers like you to travel buyers and media around the world. The largest inbound travel show held domestically in the USA – attributed to generating over $5.5 billion in future travel to the USA – IPW is NOT a typical tradeshow!

In just 3 days of intense pre-scheduled business appointments and countless networking opportunities, travel organizations from every region of the USA and international and domestic buyers from more than 70 countries conduct business negotiations resulting in real future sales. At IPW, buyers and sellers will build relationships that would otherwise only be generated through an exhaustive number of around-the-world trips.

IPW 2025 will be held June 14-18, 2025, in Chicago, IL. Alon Tourism Solutions are offering a material distribution opportunity to New York tourism businesses that are unable to attend in person, allowing your brand to remain front of mind with international buyers, and ensuring you will make meaningful connections and gain ROI on your investment.

Why Participate in Alon’s Sales Material Distribution Program:

International buyers come to IPW to shop the USA, and Alon have developed trusted relationships with those looking for New York products.

  • Maximize your marketing budget: let buyers across the world know your business is ready to welcome international visitors. 
  • Get your brand in front of thousands of delegates! Alon will have your materials on display at a highly trafficked corner booth in the prime New York section.
  • Let Alon start the conversation while you run your business. An Alon team member will introduce your materials to each buyer who visits the booth. 
  • Get new leads! You will have access to our complete lead list and Alon will initiate introductions to every buyer.

What’s Included:

  • One pager/business profile, sales material, or brochure will be featured at Alon’s sales material table.
  • Alon team business cards including a QR code linked to your provided digital sales material will be shared with all buyers and media that stop by the booth.
  • Your top 3 selling points will be discussed with buyers when applicable.
  • Introductory email with a link to your provided digital sales material will be sent to each buyer Alon team members meet with at IPW, plus any walk-up appointments with travel trade buyers and media.
  • Follow-up database for all travel trade buyers and media appointments.

Who Attends IPW:

  • US Travel Organizations representing all categories of the industry from across the country;
  • International & Domestic Leisure buyers;
  • International Meeting & Incentive buyers;
  • International & Domestic journalists;
  • International Advisory Committee representatives, Visit USA representatives, and U.S. Government Commercial Service;
  • Marketing & Technology providers.
trade show booth

IPW 2025 Sales Material Distribution Expression of Interest

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Program Registration Terms & Conditions

When registering for an Alon program, full payment is due at the time of registration. Once you have registered for a paid program, fees are non-refundable.

Program participation is for one attendee per event unless otherwise stated. For Alon programs listed as “Material Distribution” or “Presence Opportunities,” you authorize Alon to represent your business at these events and will not be attending in person.

Travel expenses and printing costs are NOT included in registration fees unless otherwise stated.