A key asset for understanding the tourism industry
Tourism is an exciting and fun industry that oftentimes many businesses fall into without even realizing. Once you decide that your business goals include targeting tourism clients, you may soon find yourself in a whole new marketing landscape. Alon Tourism Solutions has set out to be your connection to tourism success by helping demystify working with the travel trade – a key market segment that can significantly boost your business growth.
The first question that may come to mind is “The travel who?” The travel trade is your gateway jargon term into the world of B2B (business-to-business) marketing and refers to third-party resellers of travel who partner with you to market and sell your tourism products globally. Partnering with the travel trade not only saves you time to focus on running your business but also helps you expand it on a global scale!
Alon Tourism Solutions understands the challenges new tourism businesses face, especially when it comes to industry jargon. To bridge this gap, we’ve created a comprehensive glossary of travel trade terms. This guide offers clear explanations and definitions of key technical terms in the tourism industry, making it easier for you to navigate and succeed in your journey.
The glossary isn’t just for newcomers—it’s also a valuable resource for seasoned professionals who may need a refresher on certain terms or want to ensure they’re up to date. It’s also a handy tool for explaining technical terms to new clients or colleagues who are just getting started in the industry. We understand that many people are so new to tourism they might not even know where to begin, and this glossary is here to help!
